Republic of Gamers has developed an interactive platform which introduces gamers to the brand’s latest technologies – independent from the limitations of physical launch events and in the visual language of the video gaming world. Based on a fictitious universe, inspired by science fiction, cyberpunk and fantasy worlds, ROG Citadel XV takes the audience on an immersive journey through a secret rebel district. Accompanied by a small, cheeky robot, the viewer explores an armoury in which the new hardware line-up of the brand is on display. After the tour, gamers can test their shooting skills in an ego shooter mini game inspired by arcade games.
Credits
Client:
ASUSTeK Computer Inc., Taipei City, Taiwan
Design:
ASUSTeK Computer Inc., Taipei City, Taiwan
Project Team:
MoonShine Animation: Dean Chang (Art Direction)
Ami Wu (Production)
Chris Chen (Programming)