Salesforce Analytics Cloud is a mobile-first platform that brings flexible business intelligence to everyone. It is designed to work with any data, from any data source, to facilitate decision making on the go. The primary goal was to create a delightful experience by putting the target audience’s needs and usability of the app centre stage. The unique in-app sample data sets allow anyone to explore data, and the usual learning curve of an analytics tool has been significantly shortened by creating a clear and easy user interface. The highly interactive visualisations create appeal and delight users, who can intuitively spot trends and elicit insights.