Red Dot Design Award
Games

Shoot Goals Not Guns

Shoot Goals Not Guns | Red Dot Design Award

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With a special three-metre-long table football unit, this game raised awareness in China for the International Day of Peace, which takes place on 21 September every year. Instead of the usual 22 players, the game has 46 players, each looking like a miniature replica of a famous political world leader. The idea was to have them start shooting goals instead of provoking wars. The tables were placed at indoor art galleries, outdoor plazas, office buildings, cafeterias and bars. In addition, a digital version of the game was created that allowed people to play the game on their mobile phones and online.

Red Dot Design Award

Credits
  • Client:
    Peace One Day, London
  • Design:
    Jody Xiong, Shanghai
Shoot Goals Not Guns | Red Dot Design Award
Shoot Goals Not Guns | Red Dot Design Award