Red Dot Design Award

Soondoongi Wipes

Soondoongi Wipes | Red Dot Design Award

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Soondoongi are biodegradable infant wipes with a packaging design that is marked by a characteristic key visual. The illustration of the face of a fairy with huge eyes even attracts the attention of babies and infants. The antibacterial, high-quality printing film material reinforces the visual impact of the differently coloured types. The semi-automatic opening cap provides easy handling and convenience. In order to reduce water and CO₂ during production, an eco-cap was developed that reduces the amount of plastic used by up to 17 per cent.

Red Dot Design Award

  • Client:
    SUOMI Co., Ltd., Seoul
  • Design:
    looloolala Company Co., Ltd., Seoul
  • Graphic Design:
    Kyoungho Chang, Eunyoung Kim
Soondoongi Wipes | Red Dot Design Award