At the heart of the visual concept for the Soul Gin packaging are spiritual experiences and the staging of dream worlds in the sense of an “alchemical magic”. This is achieved through the use of a special glass finishing with filigree metallic effects and high-quality colours. The motif features an expressive definition based on high-end technology. A strong level of depth is also achieved by applying a combination of silk-screen and hot-stamping techniques in a one-step inline process. Overall, the design of this bottle is meant as a symbol of intellectual freedom, while also embodying a profound statement for the beverage gin.
LEONHARD KURZ Stiftung & Co. KG, Fürth, Germany
Spazio Di Paolo S.r.l., Spoltore (Abruzzo), Italy
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