Brand Identity

Tenute del Cerro

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Tenute del Cerro, a range of Italian wines from four different vineyard estates, required a new visual identity that would unite all wines under a single brand. Drawing on the noble, proud and mysterious Etruscan history, a new brand and a new packaging were designed in order to communicate the client’s heritage that originates from the real heart of Italy: Tuscany and Umbria. Derived from the original Etruscan alphabet, the new typography integrated elements based on influences from the last two millennia to create something new.

Credits
  • Client:
    Tenute del Cerro
  • Design:
    Landor Milan