Brand Design

The Burger Brothers

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The fact that the original concept for the client The Burger Brothers had been drawn on a napkin during the brainstorming process served as inspiration that turned into the central design element of this rebranding. This enabled a sensitive and stripped-back approach to defining an appearance with a fresh and instinctive look. The company is thus able to positively reflect the brand and draw attention to the people behind it who make it unique. In the sense of a large community, the rebranding has emerged as a free-spirited and playful, creative process.

Credits
  • Art Direction:
    Roman Lyubimov
  • Client:
    The Burger Brothers, Moscow, Russia
  • Design:
    White Russian Studio, Moscow, Russia