The annual image brochure of the German company Wohninvest shows a creative realisation of the content combined with technical production quality. In order to communicate the attitude of Wohninvest, quotes of well-known personalities are used as headlines which refer to the company’s core information placed in the ticker. The well thought out structure of the brochure also offers the opportunity to take out individual pages and unfold them into a large-format poster. In order to emphasise individual information levels, UV paint is used at the centre and a white hot-foil stamping at the ticker on the outsides. The insides use a black hot foil at the ticker and can be unfolded from A4 to A2 format.