event design

TOTO Trade Fair Stand ISH 2011

This trade fair stand represented the Japanese producer of sanitary ware TOTO with a clear garden design at the ISH 2011 trade fair in Frankfurt/Main. The architecture of the garden, surrounded by open pavilions, reflected the Japanese garden and bathing culture and indicated the company’s environmentally friendly philosophy. Organic materials harmonised with the mod-ern architecture of the stand as well as the high-tech and high-end products which were presented. The guests were invited to stroll through the garden and to explore the products in the pavilions.

Red Dot

Credits

Client:

TOTO Europe, Bottrop head of marketing Ute Kranz creative direction Masahiro Maruhashi
Design:

MACH Architektur GmbH, Zürich
graphic design:

Winkreative, London
strategic planning:

GMOD Design, Bedburg-Hau; Werbe- und Messebau Walbert-Schmitz, Aachen
photography:

Fotodesign Schiemann, Düsseldorf
illustration:

Plex GmbH Corporate Identity and Design, Berlin