Red Dot Design Award
Food Packaging

Tou Prevezanou

Tou Prevezanou | Red Dot Design Award

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Tou Prevezanou is a new line of ready, pre-cooked fish and crustaceans launched in the Greek market by a small family business in the town of Preveza. The simple design of the packaging conveys the artistry put into the production and cooking of seafood made in a traditional way. Handcrafted linocut prints illustrate the types of fish, and die-cuts highlight the delicacy.

Red Dot Design Award

  • Client:
    IONIAN FISH, Preveza
  • Design:
    2YOLK, Athens
  • Studio Management:
    Alexandra Papaloudi
  • Managing Direction:
    Emmanouela Bitsaxaki
  • Copywriting:
    Despina Sakellaridi
  • Graphic Design:
    Konstantina Benaki, Tobias Möller
  • Creative Direction:
    George Karayiannis