Red Dot Design Award
Orientation System, Signage Design

TRT Health Shop

TRT Health Shop | Red Dot Design Award

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This signage system for the Tongrentang Health (TRT Health) Shop interprets the store’s atmosphere set between traditional Chinese medicine and modern healthcare products. The implementation aims to strengthen this contrast in a harmonious manner. Thus, it clearly designates the various shop areas with signs produced in copper that merge a Chinese character with its English translation. Realised as a smooth combination of craft and design, this makes for concise and intriguing signs. As the entire shop is conceived as an open space, the signs are hung from above on two thin copper sticks, instead of being placed on a stand in front of each area.

Red Dot Design Award

TRT Health Shop | Red Dot Design Award
TRT Health Shop | Red Dot Design Award