Corporate Design


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A rejuvenated, visually attractive identity and a strong logo turn the Dutch shoe chain vanHaren into a considerably more contemporary brand. The corporate design conveys the company’s values of quality, internationality and fashion expertise in a highly credible way. With a clearly structured artwork and an appealing image language, the new appearance combines the brand’s excellent value for money with the latest trend expertise. The bright orange signet features prominently across all media.

  • Client:
    vanHaren Schoenen B.V., Waalwijk
  • Design:
    KW43 BRANDDESIGN, Düsseldorf