“Voltalogy in 2 minutes” is an animated film that introduces a new agency name and a corresponding company philosophy. It uses a dog as a metaphor and shows how a “top dog” – or, similarly, a new brand or corporate identity – is created. The individual set designs only use a few colours. However, the red dog lead, which appears again and again, runs through the film like a recurring theme and, in the end, creates the agency name Volta_thinks_visual. The images are accompanied by explanations from an off-screen voice.
Credits
Client:
Volta_thinks_visual, Utrecht
Design:
Volta_thinks_visual, Utrecht
Concept:
Jan Paul de Vries, Pieter van den Heuvel, Peter Winkens
