Pictogram System

Wilo Icon System

This minimalist pictogram system is based on a uniform grid and spanned curves that represent sections of a circle. The symbols are used in various contexts, such as for buildings, rooms, technical devices and guidance systems. Applications range from simple information stickers to complex room-control devices. Thanks to a uniform line thickness, the icons are well suited for both small- and large-format applications. A strong contrast of black and white ensures that the icons are easy to recognise and can also be used on monochrome displays.

Red Dot

Credits

Client:

Wilo SE, Dortmund, Germany
Design:

Mehnert Corporate Design GmbH & Co. KG, Berlin, Germany
Project Team:

Mehnert Corporate Design GmbH & Co. KG: André Leonhardt (Graphic Design) Peter Kutz (Managing Director) Prof. Kurt Mehnert (Owner)