Corporate Design Relaunch

wobra Wohnungsbaugesellschaft der Stadt Brandenburg

wobra is a municipal housing association offering modern and affordable housing in the city of Brandenburg an der Havel, Germany. Objective of the redesign was to showcase the company as a reliable partner across all communication channels. The city’s urban and natural character is visualised by silhouettes of buildings and a lively range of colours, dominated by shades of blue – representing the city’s most attractive feature: its closeness to water. A waved line completes the logo – reminiscent of the Havel river flowing through the city. In addition, a geometric typography lends the logo a timeless character.

Red Dot

Credits

Client:

wobra Wohnungsbaugesellschaft der Stadt Brandenburg an der Havel mbH, Brandenburg an der Havel, Germany
Design:

Bureau Steffi Holz, Brandenburg an der Havel, Germany
Project Team:

Steffi Holz (Art Direction) Susanne Uhlmann (Graphic Design) Linda Haseloff (Graphic Design)