Red Dot Design Award
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Your Pet Loves

Your Pet Loves | Red Dot Design Award

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This simply designed advertisement has been created for an online shop selling high-quality domestic pet products. Its central element is the Facebook “Like” icon, which has been altered to look like a smiling dog. It communicates the core message that both pet owners as well as pets like the product of the supplier. The visual is complemented with the tagline “Your pet loves”, which has the double meaning of “what your pet loves” and “your favourite loves”.

Red Dot Design Award

  • Client:
    PetiStore, Hong Kong
  • Design:
    A Green Hill Communications Limited, Hong Kong
  • creative direction:
    Raymond Tam
  • art direction:
    Ricky Yeung
  • copywriting:
  • account management:
    Priscilla To