Red Dot Award: Brands & Communication Design

Industry winners: become the brand of the year!

Apply now for Red Dot: Brand of the Year

Since this year, you can enter your company in the Red Dot Award: Brands & Communication Design to win the title of “Red Dot: Brand of the Year” in your industry. The Red Dot Jury will also be awarding Red Dot distinctions for convincing performances and Red Dot: Best of the Best awards for outstanding achievements.

As an award winner, you have exclusive use of the Red Dot Label. The winner label, tailored especially to your industry, is well known internationally and represented on all major markets. It also helps to position your brand globally and underscores the quality of your company.


Easy to take part: everything you need to know

To take part, register in the My Red Dot portal or use your existing account. We need some information on your company and your brand for registration. You can download your “Guide to Success”, a guide for taking part in the competition quickly and successfully with all of the important dates and information on our prices, here:

36 industries to choose from

There are 36 industries in which to apply for the Red Dot Label. These range from Automotive and Furniture to Watches:

  • Automotive
  • Baby & Children
  • Bathroom & Sanitary
  • Beauty & Care
  • Building & Construction
  • Chemical Industry
  • Commodities
  • Consulting
  • Cultural Institutions
  • Electronics
  • Fashion & Accessories
  • Financial Services
  • Food & Beverage
  • Furniture
  • Gardening
  • Heating & Air Conditioning
  • Household
  • Jewellery
  • Kitchen
  • Lighting
  • Media
  • Medical & Healthcare Sector
  • Office
  • Online Services
  • Outdoor
  • Public Sector
  • Retail
  • Software
  • Sports
  • Tableware
  • Technology
  • Telecommunication
  • Tools
  • Tourism
  • Transportation & Mobility
  • Watches

Please do not hesitate to get in touch with us by e-mail at cd(at) or by phone at +49 201 30104 49 with any queries about the registration process!

Your benefits as a Red Dot laureate

✓ Exclusive use of the sought-after Red Dot Label
✓ An award ceremony, including an after-show party, with participants from all over the world
✓ Publication in the online exhibition
✓ Individual publication in the Red Dot yearbook
✓ Presentation of the winners in various exhibitions
✓ International PR as well as the high-quality and wide-coverage media partnerships generate attention


For questions and remarks, please feel free to contact us:

Red Dot Team
Tel.: +49 201 30104 49
E-mail: cd(at)

An overview of all contact persons of the Red Dot Design Award can be found here.