Laureates can use the internationally respected Red Dot Winner Label to communicate news of their success. It allows them to set themselves apart from competitors and garner global attention – whether on product packaging, in brochures or on the website. For special industries and award-winning products in the new metacategories “Smart Products” and “Innovative Products”, winners receive individualised seals of quality.
The Online Exhibition presents the award-winning products for the year. While the public section of the website reflects the current award year, all of the winners since 2011 can be seen in the members-only section of the Red Dot Network. Besides a description, consumers and companies can find information on the designers and manufacturers as well as photos and jury statements. Objects that win a Red Dot: Best of the Best are also presented in a video clip.
The four-volume Red Dot Design Yearbook introduces all prize-winning products. It also presents the makers behind the best products of the year and the Red Dot: Design Team of the Year.
Take a look into the yearbook:
In order to spread the idea of design internationally, Red Dot regularly stops at design metropolises all around the globe and presents the award-winning products within the framework of different exhibitions. This way, laureates can establish contacts in exciting economic regions all around the globe.
The winners benefit from the international PR as well as the high-quality and wide-coverage media partnerships of Red Dot. Journalists from around the globe receive information and images of award-winning products throughout the year, and individual media requests are answered in a thorough way. The laureates receive a customisable template for a press release to assist them in announcing their success.