Mobile App

Acousticons

This app is a messenger for the iPhone with a twist: instead of emoticon smiley faces, it uses so-called “Acousticons”. Created for and played by the Hamburg Philharmonic Orchestra, these little icons give musical expression to a wide range of emotions. Acousticons such as “Amabile” (lovely), “Giocoso” (funny) and “Furioso” (angry) illustrate the respective emotion not only through distinct icons in the shape of notes, but also through full orchestral accompaniment.

Red Dot

크레딧

Client:

Philharmoniker Hamburg
Design:

Draftfcb Deutschland GmbH, Hamburg
creative direction:

Dirk Haeusermann, Patrik Hartmann, Michael Okun
art direction:

Vitali Nazarenus, Markus Schmidt, Semjon Janzen, Elena Balzer
text:

Saemi Sebastian Bouchareb, Verena Kessler, Elena Praetze
film production:

Estelle Bolin, Holger Siegle, onehousemedia, Optix Digital Pictures
music/sound design:

Loft Tonstudios Hamburg
programming:

Akryl Digital Agency

http://www.draftfcb.de

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