These posters for Brain Magazine in Taiwan convey the message that humans do not need exquisite words or over-the-top packaging. Featuring the claim “Find your inner voice, the whole world wants to listen”, four different motifs have been created as calls for reflection. Thus, for example, an illustrated monkey with a monkey in its mouth asks: “How does a monkey make humans respect?” Or a frog asks: “How does a frog make the prince envious?” The overall objective is to stimulate the brain, to trigger insights and thus to touch the souls of people.
크레딧
Client:
Brain Magazine, Taipei City, Taiwan
Design:
Dentsu Taiwan Inc., Taipei City, Taiwan
Head of Advertising:
Alice Chou, Dentsu Taiwan Inc.
Creative Direction:
Ryan Liao, Sean Tsai, Sunny Chen, Zac Chou, Dentsu Taiwan Inc.
Art Direction:
Ryan Liao, Sean Tsai, Dentsu Taiwan Inc.
Illustration:
Huang Yong Ji, Lai Ke Lan, Jin Yun Xuan, Ye Chang Cing, Taipei City, Taiwan