Food Packaging

Frankful

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The Frankful brand, which is aimed primarily at millennials, revolves around the concept of climate-smart food that combines taste experience, simplicity and sustainability in a playful manner. The packaging is recyclable, renewable and fossil free, as well as smart sizing. Its clean logotype and typography meet colourful and illustrated characters, playfully spreading climate-smart messages. Simple iconography highlights the unique features of each individual product. With a pastel, contrasting colour palette and a humorous tone of voice, the design aims to make climate-smart food accessible.

Red Dot

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