R.Lux bridges the gap between luxury and online retail by combining personalised recommendations with brand legacy to create an elegant and accessible digital storefront. It features a sleek black-and-white configurable interface with micro-animation to help brands to enhance their storytelling. By integrating brand legacy, data-driven recommendations, and a seamless interface, R.Lux ensures a refined and immersive luxury shopping experience.
Red Dot Award: Design Concept | Ready For Market | Interaction, UI and User Experience
크레딧
Company:
Coupang, South Korea
Design Lead:
Huh Naekyung
Design:
Lee Haeyeon, Kang Ju Eun, Hwang Ju An, Kim Dongeun, Lee Yeonsung, Yoon Haji