Tian Shui

Chinese restaurant Tian Shui offers its guests only seasonal vegetarian meals, thus expressing the vision of a life in harmony with nature. The monochromatic brand design also echoes the idea of harmony between humans and nature. As an inspiration for developing the logo, water, moving dynamically in a round vessel, was recorded and rendered in 12 different logo variants. The figurative mark is thus variable and forms the core of a brand system which can be changed flexibly. In addition, abstract contours of vegetable varieties serve as attractive key visuals.

Red Dot