Übernimmst du mal die Firma?

Recent Studies have shown that family businesses in Germany and Austria provide about 60 per cent of all jobs. Many older entrepreneurs, however, do not have a successor. In order to open up new perspectives on the subject, the book “Übernimmst du mal die Firma?” (And You’ll Take Over the Business?) sums up interviews with 25 founders, seniors and successors, who talk about their own experiences with succession. Using slightly blurred, newspaper-style images, the layout underlines the documentary value of the statements. By implementing the personal reports as a high-quality hardcover, the design expresses a special appreciation of the subject matter.