On the occasion of the first digital edition of ISH trade fair, an online presence which combines the exchange of information with dialogue and experience was created for the Zehnder brand. With a clear focus on customers and their needs, it narrates precisely targeted stories about healthy indoor climates in comfortable and aesthetic living spaces. The animations not only visualise the indoor climate, but also serve to help explain products and topics during live consultations with customers. A virtual site guide named Rob acts as the link between subjects which are of interest to consumers and the trade world.