Corporate Design

A plain convergence with INPIX

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A purposely simple logo design characterises the brand identity of INPIX, which focuses on conveying the slogan: “Be plain, convergence”. “Be plain” expresses a conviction not to exaggerate. This message also aims to not be impatient or to falter easily, but to act practically while being honest and sincere. The discreet design creates a brand appearance in black-and-white, which is reduced to a typographical solution and functions across various media.

  • Client:
    INPIX, Seoul
  • Design:
    INPIX, Seoul
  • creative direction:
    Hyun Woo Lee