The colourful Görtz world of birds presents itself in all the Görtz sales areas set up for children’s shoes. For this purpose, a lovingly designed birdhouse is of course indispensable: a big colourful book all about our feathered friends to play with and marvel at. Along with five different bird packagings for shoelaces, in the form of a sale special, it has served to increase customer frequency in the Görtz sales areas for children’s shoes and to win over customers for the Görtz store card.
Credits
Client:
Görtz GmbH, Hamburg head of marketing Michael Jacobs