Packaging, Brand Design

Bamboo Charcoal

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This hair and body care series utilises the effects of bamboo charcoal, such as natural air purification, deodorisation and mineral supply. Bamboo charcoal, the main ingredient of the product, resembles bamboo – it is straight and longish in appearance. To emphasise this characteristic look, paper cylinders are used as packaging for all products. The packaging design visualises oriental beauty and places the qualities of the raw material centre stage by contrasting black, as the main colour, with calm and harmoniously arranged green bamboo leaves.

Credits
  • Client:
    Borim, Goyang City, Gyeonggi Province
  • Design:
    Borim, Goyang City, Gyeonggi Province
  • concept:
    Jiyoung Han, Sanggyeong Han
  • photography:
    Sanggyeong Han