Red Dot Design Award
Typeface

BBC Reith

BBC Reith | Red Dot Design Award

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Fonts are an important part of visual communication. This is why the BBC commissioned a brand-new suite of fonts that would respect the British typographic tradition yet still look and perform like a contemporary type system. The result is a font that meets the demands of 21st-century usage and transports both an identity and a message across any medium in an accessible way. The BBC Reith family consists of coordinated weights in both sans and serif, plus matching italics for each. The font has a clear yet understated appearance and allows for different messages to be communicated with an appropriate level of sensitivity.

Red Dot Design Award

Credits
  • Client:
    BBC, Salford, United Kingdom
  • Design:
    Dalton Maag, London, United Kingdom
BBC Reith | Red Dot Design Award
BBC Reith | Red Dot Design Award