Food Packaging


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BEGINNING consists of a seaweed product that includes salmon, mackerel or herring. It is a snack which is intended to enhance the well-being of the consumer and focuses on health, thereby also offering comfort and guaranteeing eco-friendliness. In order to qualify the product as health food, the design uses a simple logo, expressing the atmosphere of the sea as well as ecological credibility. The snack is packed in fish-shaped boxes, the lid of which shows a colour illustration of the respective fish.

[Red Dot: Junior Award]
  • Design:
    Jiyeun Park, Dongseob Kwon, Hyojeong Park, Saetbyeol Kim, Narae Shin, Hoseo University
  • University:
    Hoseo University, Asan City, South Chungcheong Province, South Korea
  • Supervising Professor:
    Joonyoung Hur