The USA FS Oven range was specially developed for the “Smart Generation” target group. Focus of the design was to produce qualitatively high-grade appliances which are easily operated and at the same time cost-effective. The appearance of the free-standing cookers is characterised by linear aluminium and stainless steel elements as well as sturdy handle and knob forms. LED rings around the rotary regulators indicate the burner status. The user interface with touch display assures simple operation.
Statement by the Jury
The free-standing cookers of this series gain merit with their ease of operation and with a sturdy and simultaneously high-quality exterior.
Arçelik A.S., Istanbul, Turkey
Arçelik Industrial Design Team, Ali Ihsan Incukur, Ozgur Oz