Red Dot Design Award
Mobile Phone

Chocolate MM750 Feature Phone

Chocolate MM750 Feature Phone | Red Dot Design Award

Back Download

The Chocolate MM750 Feature Phone is designed for the requirements of elderly people. It offers an emergency button which, however, does not have a corresponding symbol in order to avoid negative emotions among the target group. The SIM card can be removed directly via a slot at the side. The side components are seamless; access to electronic components inside is possible from the top. The housing can be held well and safely in the hand due to a matte finish with tangible structure.

Statement by the Jury

From a functional viewpoint, the ­Chocolate MM750 Feature Phone takes the needs of elderly people sensitively into account.

Red Dot Design Award

Credits
  • Manufacturer:
    SIMDO Technology Co., Ltd., Shenzhen, China
  • In-house design:
    Henry Shawn