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The global relaunch of the Chronoswiss website complies with the key principles of the high class brand: a love for detail and a passion for technical precision. Its design is purist and clean, eliminating any visual distraction from the products. Full-screen impressions put the chronometers centre stage. A watch finder helps users quickly find the right watch, each of which can be zoomed into – just like a watch maker would do with a magnifying lens. 3D views and short videos illustrate their special features and allow users to experience their outstanding craftsmanship.

  • Client:
    Chronoswiss AG, Lucerne
  • Design:
    S2 INTERMEDIA GmbH, Munich Lennart Schmiedel Design, Munich
  • Implementation:
  • Project Management:
    Christian Schüller, S2 INTERMEDIA
  • Creative Direction:
    Lennart Schmiedel, Lennart Schmiedel Design