Programme Package

Der Pixelmacher – zdf.kultur

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“Der Pixelmacher” (The Pixel-Maker) is a new format, running on the pop-culture-oriented TV channel zdf.kultur, which features reporting on all kinds of games, including new computer games. The show offers game-freaks a forum and reports news from the gaming scene. The con­cept of the show’s design has taken the format’s title literally and has created a mischievous pixel monster who pixels everything by smashing objects with a latex hammer, immediately turning them into big, colourful pixels. The opening credits and the entire design package follow the playful character of the channel’s design. The Pixel-Maker was realised on a low budget and filmed with a digital SLR camera.

  • Client:
    ZDF, Zweites Deutsches Fernsehen, Mainz
  • Design:
    Luxlotusliner, Munich
  • creative direction:
    Gabi Madracevic
  • art direction:
    Jan Rinkens
  • graphic design:
    Cay Fiehn
  • strategic planning:
    Andrea Bednarz
  • project management:
    Tatjana Zivanovic-Wegele
  • motion design:
    Iris Pfennig
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