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Die Flagge

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The number of executions in China exceeds the total number of executions in all other countries in the world. The objective of this strongly expressive newspaper advertisement for the Human Rights Day on December 10th is to raise the awareness that the execution of criminals and political dissidents is guarded like a state secret by the Chinese government. It subtly integrates the scene of an execution into the Chinese flag, so that, upon a closer look, this secret becomes terribly obvious.

Credits
  • Client:
    IGFM, Internationale Gesellschaft für Menschenrechte, Frankfurt/Main
  • Design:
    Euro RSCG Düsseldorf
  • creative direction:
    Felix Glauner, Martin Venn, Martin Breuer
  • art direction:
    Alexandros Antoniadis
  • text:
    André Bastian
  • customer advisory service:
    Felix Kropp
  • illustration:
    Alexandros Antoniadis
  • agency producer:
    Detlef Stuhldreier