This elaborately designed soap packaging visualises the company’s key orientation – to be home-based and yet supra-regionally active – through its two differently designed pages. Made in premium paper with a wood structure, all elements are finished with hot foil. Partially embossed and in combination with “contrasting lines”, this has resulted in a consistently uniform composition. A booklet has been integrated into the packaging as a “storyteller”. A personalised banderole is intended to express appreciation to the recipient.