Red Dot Design Award
Corporate Film, Station ID


Euromaxx | Red Dot Design Award

Back Download

“Euromaxx” is the lifestyle magazine of DW, bringing engaging insights into European culture and lifestyle to a global audience. At the centre of the programme’s redesign are lively digital sculptures, reflecting the content in its diversity, vivacity and dynamics. These 3D-generated objects are clothed in natural material textures and float in constant movement in virtual pastel-shaded spaces with digital design textures and patterns. The new logo and graphic language has been kept pure, simple and overall recognisable with its characteristic angularity and flatness.

Red Dot Design Award

  • Art Direction:
    Lars Jandel, Deutsche Welle, Iris Rinkens, Cay Fiehn, Luxlotusliner
  • Animation:
    Jan Rinkens, Cay Fiehn, Luxlotusliner
  • Client:
    Deutsche Welle, Berlin, Germany
  • Design:
    Luxlotusliner, Munich, Germany
  • Creative Direction:
    Gabi Madračević, Jan Rinkens, Luxlotusliner
  • Project Management:
    Thomas Menz, Luxlotusliner
  • Head of Design:
    Holger Zeh, Deutsche Welle
  • Production:
    Tatjana Živanović-Wegele, Luxlotusliner
Euromaxx | Red Dot Design Award
Euromaxx | Red Dot Design Award
Euromaxx | Red Dot Design Award
Euromaxx | Red Dot Design Award
By starting the video, you agree that data, e.g. your IP address, will be sent to Vimeo.