App

Forbidden City Xiangrui

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This educational iPad app was developed for studying the Chinese traditional visual symbolism system of xiangrui (good omen). This vast spectrum of symbols was used to praise the prosperity of the kingdom and define ranking orders in the “Forbidden City”, which refers to the Chinese imperial palace. In order to intuitively communicate this system, a vertical scroll was implemented and, by means of continuous interaction, the meaning of each symbol is decoded. When the iPad is flipped 90 degrees, a map displays each symbol’s exact location. In addition, game elements and share options allow to improve and exchange knowledge.

Credits
  • Client:
    The Palace Museum, Beijing
  • Design:
    Moujiti (Beijing) Media Technology Co. Ltd., Beijing
  • Creative Direction:
    Jun Fei
  • Art Direction:
    Lulu Li
  • Interface Design:
    Fan Bu, Huajun Shan
  • Project Management:
    Dan Xing
  • Film Direction:
    Yu Qiu