Corporate Design

Gehrlicher Solar

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In the new logo of Gehrlicher Solar, a photovoltaic company, rays made up of dots form a star with the letter “G” in the centre. The brightly shining “G” thus becomes the source of energy. The individual dots symbolise the system components used in the company’s photovoltaic projects as well as the partners involved in the projects. The logo is displayed in a rectangular brand module, which is used on a cross-media basis and thanks to the colour combination of black and orange has a highly eye-catching effect.

Credits
  • Client:
    Gehrlicher Solar AG, Munich
  • Design:
    KMS TEAM, Munich
  • creative direction:
    Philipp Mühlebach
  • art direction:
    Daniel Höpfner
  • graphic design:
    Bruno Marek
  • brand strategy:
    Gabriel Weiss
  • interactive design:
    Alexander Walz