Corporate Design

HOCH III – café.bar.club

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Hoch III represents an exceptional café-bar-club concept, spread across three storeys, within Hamburg’s trendy St. Pauli district. A concise and distinctive logo highlights the venue’s name. The clear corporate design, which is reduced to black and white, has a strong impact in print, on the Internet, and as an element of three-dimensional ambience within the venue’s architecture. The interior design features a mystic visual language, which has been appealingly integrated into the branding.

Credits
  • Client:
    HCBCzwei Verwaltung UG & Co. KG, Hamburg
  • Design:
    weissraum.de(sign)°, Hamburg
  • creative direction:
    Bernd Brink, Lucas Buchholz
  • art direction:
    Nils Zimmermann
  • graphic design:
    Aggi Berg
  • photography:
    Hannes Cunze
  • production:
    Susann Buchholz, Christoph Schmidt, alvons design; Karlo Mertens, Firma Mertens