Smartphone

HTC Desire 530

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The HTC Desire 530 is based on the design concept to offer customers a truly unique device in a market characterised by increasing uniformity. To realise this objective, each housing receives an individual pattern of coloured speckles during the production process, turning each smartphone into an unmistakable product. Aside from that, additional creative refinements attract attention: the power key stands out with its vivid colour and noticeable structure, the two front speakers show a prominent pattern, and the camera elements are surrounded by a bold trim.

Credits
  • Manufacturer:
    HTC, New Taipei City, Taiwan
  • In-house design:
    Daniel Hundt

Statement by the Jury

Familiar in its shape but furnished with a unique pattern in each case, the HTC Desire 530 is the fitting smartphone for individualists.