Customer Magazine,iPad App

IWC WATCH International 01/2011

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IWC Schaffhausen communicates its values and objectives – perfection and precision, commitment to quality as well as a tendency to understatement – in form of a customer magazine for the iPad by the name of WATCH International. In pursuing an editorial concept that unites the exclusivity and the luxurious character of IWC’s Haute Horlogerie brand with exciting articles, reports and portraits about lifestyle, watches and celebrities, the magazines aims to uphold a sophisticated dialogue with its readership in the long term.

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