Publishing & Print Media

Lamborghini Magazine 50th Anniversary Edition

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The 50th anniversary edition of the “Lamborghini Magazine“, consisting of issues No. 12 and No. 13, presents a total of 100 stories, reflecting the slogan “100 Years of Innovation in Half the Time”. The edition features a mixture of dramatic approaches in keeping with the brand’s unconventional tradition. Its structure is organic, featuring a freely designed layout. For instance, in issue No. 12 the table of contents looks like a radar screen; while in issue No. 13 the interpretation of the magazine’s colour actually makes green, white and red structurally palpable.

Credits
  • Client:
    Automobili Lamborghini S.p.A., Sant’Agata Bolognese
  • Design:
    köckritzdörrich GmbH, kdgroup GmbH, Stuttgart
  • Chief Editor:
    Michael Köckritz, Anne Nürnberger
  • Art Direction:
    Markus Brandstetter
  • Editorial Work:
    Philipp Meier
  • Strategic Planning:
    Berthold Dörrich
  • Project Management:
    Iris Loehrke