Largo is a Japanese company specialising in the interior design of beauty salons, restaurants and offices. The relaunch of the corporate website was taken as an opportunity to overhaul the entire corporate identity. The new logo symbolises the aspect of humanity in the design process and shapes a distinctive appearance. The open contours of the word mark create great freedom for the design, while the monochrome execution allows a purist aesthetic to come to the fore. The design elements are printed on two special types of paper which imitate a feel of concrete and the logo is covered with a transparent coating.