Cross-Media Installation

LICHTGESTALTEN

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On the occasion of its 30th anniversary, the brand agency KMS TEAM developed an interactive, cross-media installation which is also available as an app for iOS and Android devices. The user takes a picture or selects one from the picture gallery. There are more than eight billion ways to add various colours, or typographical and stylistic elements to the portraits by using multi-edit buttons and touch commands. Thus, every image is the result of a unique design process, turning design into a spatial experience and bringing digital innovation to analogue reproductions.

Credits
  • Client:
    KMS TEAM, Munich
  • Design:
    KMS TEAM, Munich
  • Managing Partner:
    Knut Maierhofer
  • Creative Direction:
    Markus Sauer, Patrick Märki
  • Account Management:
    Jana Schauhuber