Advertising Film

Montblanc presents: A Parisian Winter Tale

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This online-only film is part of a Christmas campaign of the brand Montblanc. It tells a tale of a Parisian winter wonderland. In order to reach international customers, the story seeks to accommodate diverse cultural backgrounds. It is set in a handcrafted scenery made entirely out of paper and, except for a few minor effects, makes no use of computer animation. Instead, a slow-moving camera takes the viewer on a leisurely tour through the paper world, which, designed with great attention to detail, is complemented with soft background music and the voice-over of an omniscient narrator.

Credits
  • Client:
    Montblanc, Hamburg
  • Director Global Marketing Communications:
    Lüder Fromm
  • Design:
    Scholz & Friends
  • Chief Creative Officer:
    Matthias Spaetgens, Robert Krause
  • Art Direction:
    Jörg Waschescio, Jürgen Krugsperger, Alicia Kassebohm, Ralf Schröder
  • Text:
    Felix John, Stefan Sohlau, Leo Struck
  • Account Management:
    Daniel Ackermann, Vera Krauße
  • Art Buying:
    Kirsten Rendtel
  • Motion Design:
    Salon Alpin
  • Character Design:
    Daniela Leitner