Poster Series

National Theatre of Greece

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The 2016/2017 season marks an important transitional phase for the National Theatre of Greece, which, with its new artistic director, also received a new artistic approach and identity. The aim of the poster series announcing the repertoire was to create a consistent visual language across all five stages which also appeals to a younger audience. The key design elements of all motifs is a line which, through different shapes and colours, creates a different identity for each play and, at the same time, provides visual differentiation and consistency for the organisation.

Credits
  • Art Direction:
    Maria Kefala
  • Account Management:
    Gina Mavrommati
  • Client:
    National Theatre of Greece, Athens, Greece
  • Design:
    busybuilding, Athens, Greece
  • Creative Direction:
    Dimitris Gkazis