The magnetic drive of this toothbrush ensures a high standard of dental hygiene and a pleasant toothbrushing experience using a combination of oscillating rotations and micro-vibrations. A smart pressure sensor indicates by a light signal whether the user is exerting proper pressure on the gums. The integrated OLED display enables easy navigation, welcomes users and rewards them with a smile after a two-minute cleaning session. The personal coaching can be enriched with the help of an app, providing real-time individual tracking and feedback. The electric toothbrush is equipped with a magnetic, pinless charging pedestal.
Statement by the Jury
With its efficient magnetic drive, the Oral-B iO toothbrush features state-of-the-art technology. Its convenient functions have been thought out in detail.
Procter & Gamble Service GmbH, Kronberg im Taunus, Germany