Red Dot Design Award
Cosmetics Packaging

POLA V RESONATIC CREAM

POLA V RESONATIC CREAM | Red Dot Design Award

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This cosmetics packaging for an ageing cream consists of a self-righting jar with a spatula precariously perched on the apex. The special construction aims to surprise and delight the user with revolving motions that convey the image of resonance, as they seem to echo one another. The design has been meticulously calculated to yield the ideal movement and centre of gravity. The outer box features a colourful marble pattern that hints at the emergence of something new. At the same time, it symbolises a melange of diverse personalities.

Red Dot Design Award

Credits
  • Client:
    POLA Inc., Tokyo, Japan
  • Design:
    POLA Inc., Tokyo, Japan
  • Art Direction:
    Chiharu Suzuki
  • Packaging Design:
    Kei Ikehata
POLA V RESONATIC CREAM | Red Dot Design Award