Corporate Identity

R-Com

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Just two colours and a minimal level of graphics characterise the visual identity of this company specialising in IT solutions for small and mid-sized businesses. The implementation of the corporate identity was based on the idea that R-Com helps its clients become more successful and better equipped technically and thus more progressive. The logo combines the capital letter “R” and the abstract symbol of a step on a staircase. In this way, the company becomes the pathfinder to growth by strengthening the customers’ skills.

Credits
  • Client:
    R-Com
  • Design:
    Tomatdesign, Moscow
  • Creative Direction:
    Andrey Tarakanov